MISUM: the Mistra Centre for Sustainable Markets

In our deregulated, increasingly globalised society, the importance of markets is steadily growing. However, not enough is known about the workings of individual markets. Misum’s aim, as an international, multidisciplinary knowledge hub, is to promote the contributions of markets to sustainable development. It seeks to provide knowledge of, and education in, sustainable markets and to act as a forum for researchers, decision-makers, companies and other interested parties.

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What is the challenge?

With our society’s growing deregulation and globalisation, markets are becoming ever more significant. In the past few decades the Swedish electricity, healthcare, telephony and pharmacy markets, for example, have undergone major changes. There are still large gaps in knowledge of how individual markets function — knowledge that could help to enhance their sustainability. Markets are controlled through legislation and policy instruments, but also shaped in complex associations among numerous stakeholders: politicians, public agencies, companies, interest organisations and private individuals, at local, national and global level. To devise new solutions and tools that can support sustainable development, while boosting Swedish competitiveness, we must understand the markets better than we do today

How can Misum contribute to a solution?

The aim is to establish the Mistra Center for Sustainable Markets (Misum) as a world-class international centre with a threefold purpose: to improve understanding of sustainable markets; to provide knowledge of and education in sustainable markets; and to serve as a meeting place for researchers, decision-makers, businesses and other interested parties. The Center is under the aegis of the Stockholm School of Economics, where it is an important agent and catalyst for environmental and sustainability issues, associated with many of the School’s departments. Misum also collaborates with other academic bodies, both in and outside Sweden, and with relevant stakeholders in society.

Research in the Misum programme is organised in three knowledge platforms:

  • Business Models
  • Accounting Frameworks
  • Human Capital.

These three platforms, moreover, will enjoy proficient support in sustainable finance from experts in the Stockholm Sustainable Finance Centre (SSFC), a sustainable finance initiative.

Who will benefit from the results?

Misum will supply knowledge and practical tools relevant to the assorted market stakeholders: researchers, decision-makers in the business sector, politicians, public agencies and organisations of various kinds.